CUPRA

The #CUPRARaval has hit the streets! (kind of) 😜     Ahead of its launch in 2026, a few lucky ones have already had a chance to try out our upcoming #electric compact urban car in an exclusive pre-series test drive, revealing its true character while disguised in a camouflage vinyl paying tribute to the Raval neighbourhood's map. 🔝      🚀 The CUPRA Raval will be the first model to be launched in the #ElectricUrbanCar Family, a visionary project led from #Martorell, uniting four vehicles from the Volkswagen Group.      While we wait for its world premiere, we keep imagining what it will be like to see it on the streets of Barcelona, so we've got creative...      🤟🏻 We're so ready for the new era! And you, where would you take the CUPRA Raval? 

#CUPRA continues to demonstrate its commitment to safety and innovation. 💪    We’ve maintained our 5-star rating for the #CUPRALeon, #CUPRAFormentor and #CUPRABorn under Euro NCAP - For Safer Cars, Vans & Trucks enhanced 2025 safety protocol, joining the #CUPRATavascan and #CUPRATerramar. 🌟    👉 These results highlight our ability to meet the evolving requirements of adult and child occupant protection, vulnerable road user safety, and active safety systems.     Let’s keep combining design, performance and safety to set new standards on the road! 🔥

Another win for #CUPRATerramar ⚡ This time, it has been recognised at the AutoBild Awards with the Golden Steering Wheel 2025, one of Germany’s most prestigious automotive awards. 🏆 This award reflects CUPRA’s growing presence in Germany and the dedication of our team to delivering innovation, performance, and connecting with drivers.  The Tribe keeps moving us forward. 🔥

From the racetrack to the road! 🏁    We keep pushing the boundaries of #performance and #design with the reveal of the most powerful front-wheel-drive Leon, the new #CUPRALeonVZTCR. 🔝    The special edition, limited to only 499 units, pays tribute to every racing Leon ever built. ❤️🔥    🔥 Racing-inspired design  🚀 325 PS, 420 Nm  🛞 245 mm performance tyres  👀 4-strap harnesses    Before its arrival at the end of 2026, we will introduce the #CUPRALeonVZ, which shares the same engine and is the first step in this era of front-wheel-drive performance. 💥 Launched in the first quarter of 2026, with only 1,500 units, it will give the #CUPRATribe the chance to feel the power and precision of our #racing spirit. 

Do you know what’s at the core of the #CUPRATindaya? 🌋    💎 The Jewel: a glass prism that turns the interior of the vehicle into an immersive space that amplifies emotions to the maximum.    👀 How? By allowing the driver to control the very essence of the drive with three selectable modes, placing critical information exactly where it’s needed.    🗣️ Ruben Rodriguez Bosch, Head of UX/UI Design at CUPRA: “These experiences provide different sensations behind the wheel, because it’s the driver who inspires us”.    Are you ready to discover what makes each experience truly unforgettable? 👇    #NoDriversNoCUPRA 

How are our CUPRA KIRO drivers approaching the upcoming Formula E Holdings season? 👀 While Dan Ticktum and Pepe Martí get ready at the pre-season test in València, they have taken a moment to tell us more about themselves and their goals for the 25/26 campaign. ⚡️ 🏁 First stop: São Paulo (Brazil) on December 6th! 

At CUPRA, we believe the next generation has the power to drive real #change. ⚡ That’s why the #SEATCUPRAFoundation is launching the Impulse Program: Raval, together with the Universitat de Barcelona and the Fundació Tot Raval. 🚀 Our mission: to turn #education into a genuine opportunity for #young talent from Barcelona’s Raval neighbourhood. Empowering those who dare to go further. Do you want to feel the impulse? Don’t miss the video. 🎥 

The most iconic combustion car is back! 🚀    Raw power, bold design, cutting-edge technology... You heard right! The #VZ5 version of the #CUPRAFormentor will enter production in the first quarter of 2026; a high performance crossover SUV ready to keep capturing the hearts of car enthusiasts. ❤️🔥    🔝 2.5-litre TSI five-cylinder engine (390PS, 480 Nm)  💥 All-wheel drive system  🛞 20" alloy wheels in copper  🔥 A sophisticated interior, with CUPBucket seats  🙌🏼 Available in both left and right-hand drive  👀 Just 4,000 units    📢 Markus Haupt, CEO at #CUPRA: "The return of the CUPRA Formentor VZ5 is a bold statement of our commitment to performance and emotion. With its iconic five-cylinder engine, this model embodies the essence of CUPRA - daring, unconventional, and driven by passion." 🤟🏻

Are you curious to meet our CUPRA KIRO drivers? 👀 We are heading into the new #FormulaE season with a line-up fuelled by talent and pure racing skill. 🇬🇧 British racing driver Dan Ticktum returns for his second season with CUPRA KIRO. After a breakthrough year with an unforgettable first victory in Jakarta and a landmark maiden podium in Tokyo, Dan’s ready to go even further. 🗣️Russell O'Hagan, Chief Operating Officer at CUPRA KIRO: “Continuing our relationship with Dan for Season 12 was the easiest decision we’ve had to make as a team. We’ve been very fortunate to watch him grow and transform into one of Formula E’s most gifted drivers”. 🇪🇸 And this season, Spanish racing prodigy Pepe Martí joins CUPRA KIRO. After three wins and four podiums in F3, followed by four victories and eight podiums in F2, Pepe’s making his debut in the all-electric series with us. 🗣️ Xavi Serra, Head of CUPRA RACING: “We’re really excited to have Pepe Marti joining CUPRA KIRO. He’s a bold, next-gen talent from Barcelona who shares our mindset: unconventional, driven, and ready to challenge the status quo”.  After the Pre-Season Testing in Valencia, from the 27th to the 31st of October, our journey officially starts in São Paulo on the 6th of December. We can’t wait to see you on the grid! 🔥🙌 

‘Señuelo’ finally hit the big screen in Sitges Film Festival. 🍿🔥      Written and directed by Martha G. Ayerbe, the short film was produced by #CUPRA as one of the winning projects from the first edition of #TheDreamMakers contest.     🗣️ Ignacio Prieto Cardona, Chief Brand Officer at CUPRA: “It is exactly the kind of story that CUPRA was looking for, and it is great to see it premiere in the Festival”.    For the third consecutive year, CUPRA stood as the official Automotive Partner, bringing the festival’s premieres to over 70 cinemas across Spain for the first time. 🎬    👇▶️ Watch the video to relive Martha’s journey until the big premiere!