Trade Marketeer

We are Paula’s Choice Skincare, a global skincare company founded in the US (Seattle) in 1995. Paula’s Choice is an ambitious fast-growing brand with an inspiring mission: we uncover the truth about skincare and deliver smart, safe products based on scientific research, without gimmicks and misleading claims. Part of Unilever Prestige Brand since 2021 where we are proud to present our core values and continue to grow together with our sister brands.

Our European headquarters are located in the Netherlands (Amersfoort) and local offices in the UK, France (Paris) and Germany (Berlin). We market our skincare via different business models: direct-to-consumer via our own websites (in UK, Germany, France, The Netherlands, Italy, Spain, Sweden, Denmark), via marketplaces (Amazon and Bol.com), via selected retail partners, including Sephora, Galeries Lafayette, Space NK, Selfridges, De Bijenkorf, Douglas, and via selected e-tailers including Skincity and CultBeauty.

We are a fast-growing scale-up with a young employer base and a high-energy culture. We adopted an agile way of working and thrive on change. Agile lives and breathes in our full organization, this makes us move fast and grow even faster. We are proud to consistently show high double-digit growth. Our main business (65%) is direct to consumer via our e-commerce business making us a fast-paced profitable organization.

Paula’s Choice is committed to diversity! Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for empowering people to achieve their own definition of beautiful, Paula’s Choice could be a wonderful fit for you.

Does this sound inspiring? That’s great! Because we’d love to get to know you. We are looking for a

Trade Marketeer

Fulltime Amersfoort – hybrid

This is more than just a Trade Marketeer role it’s your opportunity to help shape

Paula’s Choice in retail across Europe and beyond.

As Trade Marketeer, you’ll be at the centre of it all: planning new launches with key retailer, developing promotional strategies, conducting competitive market analysis, support education and training material for stores.

You will own the full visual merchandising lifecycle from early concept architecture to implementation and hindsight reviews.

What will you do?

• Plan and execute marketing and promotion strategy that aligns with the business goals.
• Support planning and execution activation calendar for Key accounts (Sephora, Douglas DACH & KICKS).
• Develop and own marketing materials such as retail/NPD playbook, one-pagers, presentations, video, and product documentation that are tailored to the needs of B2B accounts (example; Douglas, Sephora, Bijenkorf …).
• Conduct competitive analysis on retail activations with focus on key accounts and within group portfolio (luxury masstige), trend watching and market research.
• Support area managers and field sales with the necessary training tools and educational materials information to effectively sell and educate.
• Responsible for Visual Merchandise.
• Collecting and reporting on EU sell-in / sell-out data.
• Product Owner for retail+ creative team and Agile way of working.
• Product Owner for New Product Launches.

What will you bring?

• 3–5 years of experience in trade marketing, retail marketing, or B2B marketing within the beauty, skincare, or FMCG industry
• Strong project management and stakeholder communication skills
• Preferably experience working with large retail chains or key accounts across Europe
• Creative thinker with analytical capabilities and attention to detail
• Proficient in marketing tools such as PowerPoint, Canva, or Adobe Suite
• Fluent in English
• Knowledge of Agile methodologies is a strong advantage

Do you recognize yourself in the above and do you enjoy working in a dynamic and informal work environment? Then we’d love to get to know you and hopefully welcome you to join our enthusiastic team soon.

We look forward to receiving a motivation together with your Curriculum Vitae.

Our culture is the result of our behaviors, our personal commitments, our willingness to collaborate, listen and learn. If you recognize yourself in our values, you will feel at home at Paula’s Choice:

Each of us is powerful on our own, but together we are unstoppable.

BUILD TRUST: We set the standard for skincare, transparency and shared knowledge

BE BOLD: We lead through innovation and disrupting the status quo

ACT WITH KINDNESS: We operate out of respect and care for our customers, our colleagues, and the planet

CREATE COMMUNITY: We build a welcoming and inclusive community with a culture of growth and empowerment