Erika Barbosa
Greater Los Angeles, California, United States
3K followers
500+ connections
About
High-growth marketing leader who is systems and revenue minded with 16+ years in demand…
Courses by Erika
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Grow Your Revenue with Performance Marketing16m
Grow Your Revenue with Performance Marketing
By: Erika Barbosa
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Strategic Thinking for Growth Marketers28m
Strategic Thinking for Growth Marketers
By: Erika Barbosa
Activity
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The fastest way to improve your marketing results might surprise you. Go sit with sales. Not in a pipeline review. Not in a tense SLA…
The fastest way to improve your marketing results might surprise you. Go sit with sales. Not in a pipeline review. Not in a tense SLA…
Posted by Erika Barbosa
Experience
Education
Licenses & Certifications
Volunteer Experience
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Member
GrowthMentor
- Present 2 years 11 months
Advising founders and fellow marketers on growth marketing and related disciplines to help businesses achieve exceptional results.
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Member
RevGenius
- Present 3 years 4 months
RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other.
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Member
HYPCCCYCL
- Present 3 years 1 month
HYPCCCYCL is an invite-only, professional community where top B2B revenue leaders cross-train their GTM skills with VCs.
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Member
RevOperators | RO
- Present 3 years 4 months
RevOperators (RO) brings together sales, marketing, and growth leaders to interact, share, and collaborate toward creating, managing, and growing revenue for their companies.
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Member
Peak Community
- 1 year 1 month
Peak Community is an invite-only private community of the best marketers and marketing leaders to connect, learn, and get 1% better each week.
Publications
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Grow Your Revenue with Performance Marketing
LinkedIn Learning
See publicationDo you want to boost your revenue using performance marketing? In this course, Erika Barbosa reveals the essential steps to harness its power. Explore strategies to develop a successful performance marketing plan for your business. By the end of the course, you'll be able to set revenue-focused objectives, implement revenue-generating tactics, expand into profitable channels, and optimize your campaigns for maximum ROI.
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Mistakes to Avoid in Performance Marketing
LinkedIn Learning
See publicationDiscover how to optimize your marketing efforts by identifying common performance marketing mistakes. In this course, taught by Erika Barbosa, you'll explore several common pitfalls in performance marketing, such as setting unclear objectives, ignoring audience segmentation, and using social media platforms ineffectively. After this course, you'll be prepared to enhance your brand by avoiding these common performance marketing blunders.
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Strategic Thinking for Growth Marketers
LinkedIn Learning
See publicationThis LinkedIn Learning course covers everything from segmenting target markets and optimizing conversion, to making decisions under pressure. Whether it's through viral growth tactics, strategic pauses, or long-term planning, Erika Barbosa equips you with the tools to lead and innovate in your marketing endeavors.
Honors & Awards
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Speak Boldly & Honestly Award
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Integrity Award
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Going the Extra Mile Award
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Recommendations received
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