Mickaël Jordan

Augment is an enterprise Augmented Reality SaaS platform, providing solutions for eCommerce and field sales. My role as a co-founder has evolved over the years.

2017 - 2019 : Scaling our eCommerce & field sales solutions globally - Lyon & Paris

- Leading account expansion and customer success for our field sales solution.
- Launched our new eCommerce offering and closed first deals with leading brands including Microsoft, Electrolux, HP, Stanley Black & Decker, Lego or… Show more

Augment is an enterprise Augmented Reality SaaS platform, providing solutions for eCommerce and field sales. My role as a co-founder has evolved over the years.

2017 - 2019 : Scaling our eCommerce & field sales solutions globally - Lyon & Paris

- Leading account expansion and customer success for our field sales solution.
- Launched our new eCommerce offering and closed first deals with leading brands including Microsoft, Electrolux, HP, Stanley Black & Decker, Lego or Panasonic.
- Securing new strategic partnerships for our eCommerce solution.
- Managing video content marketing & PR.

2014 - 2017 : Launched & managed US business unit - Chicago, Orlando, NYC

- Hired, trained and managed a US team of 10 people in Inside Sales, Enterprise Sales, Customer Success and Marketing.
- Launched our Customer Success program and supervized its execution in US & EMEA with 2 Customer Success Managers.
- Closed deals with leading CPG companies including Colgate Palmolive, Unilever, Kraft Heinz, Mars, Nestlé Purina, Hershey's, Kellogg's, Gallo Winery.
- Established and managed strategic partnerships with leading CRM companies Salesforce & Stayinfront for our field sales solution.
- Helped raise $5m.

2012 - 2014 : Focused on Product, Team, Sales & Marketing foundations - Paris

- Positioned Augment as a CPG field sales solution and closed first deals with P&G, l'Oréal, General Mills, Smurfit Kappa.
- Established Augment as the leading AR brand with top ranking on Google, Youtube and App Stores worldwide.
- Designed UX / UI of Augment app and site.
- Helped raise $1.5m seed round. Show less

55 is a new breed of data company that helps brands leverage data and technology, to engage people better, faster and cheaper.

- Helped leading French companies improve their online performance through data analysis. Customers included Renault, Bouygues Telecom Entreprises, Pages Jaunes, LCL. Used primarily Google Analytics and AT Internet.

- Optimized user experience and online performance of my clients' websites through AB testing.

- Got Google Analytics certification.

Netvizio is a developer of smart TV and PC apps leveraging unique interactions between telecom and mobile.

- Positioned Netvizio's smart TV solutions.

- Created all marketing materials : website, videos, customer presentations, brochures, social media, investor deck, press releases.

- Designed UX / UI of smart TV & PC apps.

Henkel operates worldwide with leading brands & technologies in three business areas: Laundry & Home Care, Beauty Care and Adhesive Technologies.

- Worked in partnership with retailers to develop sales and profitability of our categories.

- Negotiated a national merchandising agreement with the retailer Simply Market, which resulted in an increase of 50% of our share of shelf.

- Developed a training tool about merchandising, cross-marketing and sales for the sales… Show more

Henkel operates worldwide with leading brands & technologies in three business areas: Laundry & Home Care, Beauty Care and Adhesive Technologies.

- Worked in partnership with retailers to develop sales and profitability of our categories.

- Negotiated a national merchandising agreement with the retailer Simply Market, which resulted in an increase of 50% of our share of shelf.

- Developed a training tool about merchandising, cross-marketing and sales for the sales force.

- Managed sales reporting the "Back to School" operation. Show less

Diffuselec is a manufacturer and distributor of eco-friendly lighting solutions.

- Sourced new Chinese suppliers.

- Visited factories of active and potential suppliers, carried out due diligence and managed first orders with new suppliers in partnership with the head office in France.

- Launched the new range of 3D displays in Shanghai and put in place a production and go-to-market strategy in China.