About
Director with strong communication skills and experience working in high-pressure work…
Articles by James
Activity
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Today, select teams from both my Text Analysis sections, undergrads and grads, presented at the Constellation Brands (CBI) offices insights from…
Today, select teams from both my Text Analysis sections, undergrads and grads, presented at the Constellation Brands (CBI) offices insights from…
Liked by James Moore
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Imagination, Invention and Exeuction will win the AI era. AI presents a fresh canvas for novel inventions. Protecting and unlocking value from AI…
Imagination, Invention and Exeuction will win the AI era. AI presents a fresh canvas for novel inventions. Protecting and unlocking value from AI…
Liked by James Moore
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At DePaul, closing the retention gap is a top priority. To support students when they need it most, the DePaul Driehaus College of Business launched…
At DePaul, closing the retention gap is a top priority. To support students when they need it most, the DePaul Driehaus College of Business launched…
Liked by James Moore
Experience
Education
Licenses & Certifications
Publications
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IMC Handbook
Racom Communications
The IMC Handbook is a comprehensive survey of the fast-growing field of integrated marketing communications, the new discipline that merges the fields of advertising, marketing, direct marketing, and marketing communications. I wrote the chapter on Search Engine Optimization and Paid Search.
Other authorsSee publication -
The effect of learning management systems on student and faculty outcomes
The Internet and Higher Education
This study examines the effects of interactive and learning structures enabled by different Learning Management Systems (LMS) on satisfaction and learner engagement in online courses. An LMS can support or hinder active engagement, meaningful connections between segments of the course, easy communication, and formative feedback by making it easier or more difficult for faculty to communicate course requirements, provide open-ended feedback, and place course elements that are used together…
This study examines the effects of interactive and learning structures enabled by different Learning Management Systems (LMS) on satisfaction and learner engagement in online courses. An LMS can support or hinder active engagement, meaningful connections between segments of the course, easy communication, and formative feedback by making it easier or more difficult for faculty to communicate course requirements, provide open-ended feedback, and place course elements that are used together contiguous to one another. This study compares sections of the same course, offered by the same instructors using the same course materials in at least two different LMSs. It examines whether the LMS in which the course is taught affects faculty and student communication behaviors, satisfaction, and social presence, teaching presence and cognitive presence as measured by the Community of Inquiry (COI) survey. Approximately twelve courses, taught in four different schools at DePaul University, will be studied.
Other authorsSee publication
Courses
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Google Analytics Platform Principles
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Power Searching with Google
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Honors & Awards
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Schullo Best Distance Teaching Practices Award
University of Wisconsin - Madison
Established in 2010, this award is named in memory of distance educator Shauna Schullo. It honors her commitment and contributions to the study and practice of distance education and her involvement with the annual Distance Teaching & Learning Conference.
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The Kellstadt Marketing Center Distinguished Professional Educator Award For Excellence in Teaching
DePaul University
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The Kellstadt Marketing Center Distinguished Professional Educator Award For Excellence in Teaching
DePaul University
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I had the pleasure of chairing the Innovations and Applications in Business Analytics: From Data to Decisions session at Decision Sciences…
I had the pleasure of chairing the Innovations and Applications in Business Analytics: From Data to Decisions session at Decision Sciences…
Liked by James Moore
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I don't often recommend CPE courses, but when I do, they are usually led by Prof. James Moore of DePaul University. This six-week deep dive provides…
I don't often recommend CPE courses, but when I do, they are usually led by Prof. James Moore of DePaul University. This six-week deep dive provides…
Liked by James Moore
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Our Web3 FrensGiving celebrates the power of community, IRL. Once again, this year, we partnered with Norton Rose Fulbright for another wonderful…
Our Web3 FrensGiving celebrates the power of community, IRL. Once again, this year, we partnered with Norton Rose Fulbright for another wonderful…
Liked by James Moore
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Grateful to have led a very talented group in this quarter’s Sales Fundamentals class — now with a strong focus on how AI and technology are…
Grateful to have led a very talented group in this quarter’s Sales Fundamentals class — now with a strong focus on how AI and technology are…
Liked by James Moore
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What happens when you get rid of requiring a reflection paper that students can generate with AI and replace it with a 🤖 custom bot (think career…
What happens when you get rid of requiring a reflection paper that students can generate with AI and replace it with a 🤖 custom bot (think career…
Liked by James Moore
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I had the opportunity to talk with John McBride from our partners at Norton Rose Fulbright during our annual Web3 Frensgiving. Our topic primarily…
I had the opportunity to talk with John McBride from our partners at Norton Rose Fulbright during our annual Web3 Frensgiving. Our topic primarily…
Liked by James Moore
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As we wrap up another quarter of the Analytical Sales course at DePaul Driehaus College of Business, I want to extend a heartfelt thank you to the…
As we wrap up another quarter of the Analytical Sales course at DePaul Driehaus College of Business, I want to extend a heartfelt thank you to the…
Liked by James Moore
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