About
I help B2B SaaS companies and enterprises scale revenue without scaling headcount through…
Articles by Steven
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AI Won’t Replace You… Unless You Stop Being the Maestro
AI Won’t Replace You… Unless You Stop Being the Maestro
Throughout history, civilizations have thrived when they freed themselves from mundane tasks and focused on creativity…
4 Comments -
Not Just Buzzwords: The Power of Predictive Analytics, Big Data, and Machine Learning in Marketing
Not Just Buzzwords: The Power of Predictive Analytics, Big Data, and Machine Learning in Marketing
Terms like predictive analytics, big data, AI, and machine learning can feel like buzzwords that have been overused and…
5 Comments -
5 Tips for Effective Signal Marketing
5 Tips for Effective Signal Marketing
Let's face it, as Go To Market Teams we have done a great job of getting our message out to the world. We've broadcast…
3 Comments -
Emerging GTM Trends for the Rest of 2024
Emerging GTM Trends for the Rest of 2024
As the Head of Sales at Signals, I've seen firsthand how the B2B Go To Market landscape is transforming at lightning…
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From Noise to Nuance: The Art of Listening in Digital Marketing's Loud World
From Noise to Nuance: The Art of Listening in Digital Marketing's Loud World
Marketing and Sales have mastered the ability to shout from the digital rooftops. SEO, PPC, social media.
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Generative AI or Real Salt Lake: The Unstoppable Force on the Path to English Premier League Glory
Generative AI or Real Salt Lake: The Unstoppable Force on the Path to English Premier League Glory
Everyone is talking about AI. It seems to be the answer to everything.
6 Comments -
Sales and Marketing...Go to your room until you learn to get along!!!!
Sales and Marketing...Go to your room until you learn to get along!!!!
Earlier this year, I spoke to a marketing leader who told me that he was "All in with 'Product Led Growth.' He went on…
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Sales Acceleration Show at Dreamforce
Sales Acceleration Show at Dreamforce
Dreamforce 2016 is in the books, and what an amazing event it was. What struck me was really how big the Salesforce…
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Episode 12: How I Broke the Rules and Doubled Oracles' Inside Sales Revenues With Dan Freund
Episode 12: How I Broke the Rules and Doubled Oracles' Inside Sales Revenues With Dan Freund
I was lucky enough to be in attendance when Dan Freund gave this presentation, and I'm excited to share it here. Dan…
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PodCast Episode 5. David Rudnitsky and the $5 Billion Sales Playbook
PodCast Episode 5. David Rudnitsky and the $5 Billion Sales Playbook
Listen to the audio at: The Sales Acceleration Show David Rudnitsky, SVP of Enterprise Sales at InsideSales.com…
2 Comments
Activity
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Most AI initiatives won’t fail because of models. They’ll fail because the company can’t explain how it works. AI systems constantly ask…
Most AI initiatives won’t fail because of models. They’ll fail because the company can’t explain how it works. AI systems constantly ask…
Liked by Steven Eror
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AI is turning our best GTM channels into digital landfill. This is actually good news. We spent a decade perfecting the "I hope all is well…
AI is turning our best GTM channels into digital landfill. This is actually good news. We spent a decade perfecting the "I hope all is well…
Posted by Steven Eror
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Our community is growing! 🔥 Check out these highlights of last night's The AI Collective Salt Lake City chapter event on AI search. Huge shout to…
Our community is growing! 🔥 Check out these highlights of last night's The AI Collective Salt Lake City chapter event on AI search. Huge shout to…
Liked by Steven Eror
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English
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French
Professional working proficiency
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Haitian Creole
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Join now to viewMore activity by Steven
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I’m tired of assuming I know what CX leaders actually want from AI. In the tech world, we spend too much time building "solutions" in a vacuum. We…
I’m tired of assuming I know what CX leaders actually want from AI. In the tech world, we spend too much time building "solutions" in a vacuum. We…
Shared by Steven Eror
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I laughed at Gemini five months ago. Now Apple is paying Google $1B a year to fix Siri. Apple admitted it, Apple Intelligence simply wasn’t…
I laughed at Gemini five months ago. Now Apple is paying Google $1B a year to fix Siri. Apple admitted it, Apple Intelligence simply wasn’t…
Shared by Steven Eror
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Big thank you to our medical professionals
Big thank you to our medical professionals
Liked by Steven Eror
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Recruiters are complaining they are inundated with AI-created resumes. Job seekers are frustrated their resumes seem to go into the abyss. How can…
Recruiters are complaining they are inundated with AI-created resumes. Job seekers are frustrated their resumes seem to go into the abyss. How can…
Liked by Steven Eror
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*Fake Kids Fight* at the Hershey Bears hockey match is a perfect metaphor for the AI argument today. Every day I log onto this platform and witness…
*Fake Kids Fight* at the Hershey Bears hockey match is a perfect metaphor for the AI argument today. Every day I log onto this platform and witness…
Liked by Steven Eror
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Big fan of creative and entertaining ways of responding to scammers. In high school, I used to answer the landline phone and exhaust my limited…
Big fan of creative and entertaining ways of responding to scammers. In high school, I used to answer the landline phone and exhaust my limited…
Liked by Steven Eror
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The time has finally come when real communication and real people are more important than social networks and texting! Yep!
The time has finally come when real communication and real people are more important than social networks and texting! Yep!
Liked by Steven Eror
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