Director of Retail (Remote - US | Build a Retail Empire from Anywhere)

Are you the 1 in 61,245 Retail Leaders who is tired of incremental gains but knows that you can make bigger revenue impacts?

You're at the top of your game. You've mastered national retail expansion, tamed complex P&Ls, and driven multi-million dollar growth. But you're hitting a ceiling! You're tired of fighting for budget, explaining your vision to layers of management, and feeling like your true impact is being diluted. You know you have the talent to architect something legendary, but you're stuck in a role that asks you to maintain, not build.

Well, here is an invitation to the next chapter in your career.

We believe elite talent deserves a premium commitment. We back our vision with two things you won't find anywhere else: a world-class lifestyle and the world's most advanced AI-Native toolbox.

Your Reward (The Lifestyle): A highly competitive and transparent salary of $140,000 - $180,000 + up to 25% performance bonus.

Your Toolbox (The Unfair Advantage): While other companies are trimming their retail ambitions, we are giving you full P&L ownership and a direct line to our CEO to aggressively scale our national retail footprint. You will not be a channel manager; you will be the architect of our entire retail growth engine.

At Puffy, we're not just offering a job. We're offering you a plan to realize your full potential:

1. Directly Architect the Retail Empire: You won't just execute—you will work directly with our Forbes Council member CEO to design and own the entire retail expansion strategy. Your vision for scaling our brick-and-mortar presence will be the company's vision.
2. Act with Radical Freedom: We've eliminated the red tape that suffocates A-Players. You'll have the budget, the team, and the autonomy to identify, negotiate, and launch high-impact, performance-based partnerships without layers of approval.
3. Experience True Impact: You will see the direct line from your strategic deals to our multi-million dollar revenue stream, establishing Puffy as the premier luxury mattress brand on a global stage, both online and off.

This role is for you if:

1. You have a 10+ year history of taking a retail channel and scaling it through multi-million dollar growth, with direct P&L ownership.
2. You are a "driver" who uses data not just to report, but to build an irrefutable, ROI-focused business case for your strategic vision.
3. You are a master negotiator who thrives on structuring complex, performance-based deals that create massive wins for both Puffy and our retail partners.

The Puffy DNA:

We’re restless, perpetually hungry, and fast-paced, driven by an unwavering belief that we can outperform any competitor — regardless of their size. Let's understand what success means for you:

1. Be the Owner: We don't hire employees; we welcome owners. You are given the autonomy to make decisions and the expectation to see them through. You proactively identify and solve problems beyond your defined role, because you’re accountable for results - not activity.
2. Execute with Urgency: Our mission demands relentless speed and precision. We thrive in a high-stakes, dynamic environment by making thoughtful decisions quickly, acting decisively and operating with a constant sense of purpose that separates us from the competition.
3. Demand Excellence: We are not here to do what's easy; we are here to solve the hard problems that others can't. You will push the boundaries of your craft and insist on the highest standards to deliver impactful results.
4. Go All-In: When the mission demands it, we rally as one team to cross the finish line. Critical projects require critical commitment, and here, going all-in means you’ll grow faster, achieve more, and be part of wins worth working for.

Here's What Success Looks Like:

In the next 12–24 months, you will have built a world-class retail growth engine and accelerated your trajectory into a strategic leadership role—leading multiple functions within an AI-native, high-growth organization. You’ll look back on this as the pivotal moment your career evolved from great Director to true industry architect.

The Alternative is clear: another year in a role where your potential is capped and your best ideas die in committee.

Ready to Shape Your Story?

Click "Apply" and take the first step. Our streamlined 3-phase hiring process is designed for elite talent like you. If you pass our online assessment, you could be invited to Phase 2 within one business day.