AI Adoption: The Hidden Cost of Non-Adoption

The real AI risk for most companies isn’t that they “adopt it wrong.” It’s that they don’t adopt it at all. The cost of non-adoption is quiet but huge:     • Your best people spend hours on work an intern-level AI could handle.     • Your decisions are made on slower, thinner data than your competitors.   • Your customers get “generic” while others get fast, tailored interactions.     • Your team learns slower because they’re not experimenting with new tools. On paper, the company looks fine. In reality, a gap is opening up in speed, quality, and learning—and that gap rarely closes. Leaders should stop asking, “Is AI perfect yet?” The better question is: “What is it already costing us to operate like it doesn’t exist?”