How to Approach M&A with a Clear Strategy

Thinking About Growth Through M&A? Start With Strategy, Not a Target. Too many small manufacturers get excited by a potential acquisition—then try to build a strategy around it. That’s backward. I work with growing manufacturing businesses and I always advise: don’t chase deals—design them. Start with a Deal Thesis. Before you look at a single company, write a one-page brief that answers: - What problem are you solving? Is it a capacity gap, a market you want to enter, or a capability you need? - Why now? Timing matters—especially in manufacturing where cycles and margins are tight. - How does the acquisition fit? Will it move your product line, customer base, or operational efficiency forward? - What does success look like? Define clear goals for 6, 12, and 24 months post-close. - Who owns the outcome? If no one is accountable after the deal, it’s not a real strategy. When you lead with why, everything downstream improves: – Diligence is faster – Integration is smoother – Decisions are made with confidence The goal isn’t to find a company that looks good on paper—it’s to find one that fits the plan you’ve already written. If you're a small manufacturer thinking about M&A, start with clarity. Strategy first. Target second. Execution always.

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