This Sunday is the TCS New York City Marathon and 2025 marks the 10th anniversary of our partnership with New York Road Runners (NYRR) as a proud sponsor of the event as well as their many other annual adult and youth races. Together, we have worked to get kids active and empowered to run, distributing nearly 50,000 free pairs of athletic shoes to students at more than 1,000 underserved schools and community centers through Rising New York Road Runners since 2015. Our partnership has grown into a powerful force for change—not just in how we support runners, but in how we inspire communities. I’m proud to announce a new long-term commitment with NYRR aimed at inspiring the next generation of runners and expanding access to the sport. We’ll continue investing in NYC as a global running hub, including the refurbishment of community tracks across NYC, starting in 2026. To celebrate, we teamed up with four-time Olympic gold medalist and New Balance athlete Sydney McLaughlin-Levrone today to host a workout for young runners. We look forward to continuing to bring our passion for running, our creative energy and our innovative product lineup to meet the needs of anyone who runs. Thank you to our NB associates who are working across the City at the Expo and retail locations this week and best wishes to all runners this Sunday for a great #TCSNYCMarathon!
What an inspiring achievement, Preston! Completing the NYC Marathon is no small feat and speaks volumes about your dedication and resilience. It's fascinating how experiences like these not only challenge our physical limits but also foster personal growth and camaraderie. I'd love to hear more about how this journey has influenced your professional life or mindset. Congratulations once again on this remarkable accomplishment!
What an incredible milestone! 🎉🏃♂️🏃♀️ Congratulations to TCS and New York Road Runners on 10 years of partnership—truly inspiring work in empowering communities and getting the next generation of runners moving. Distributing nearly 50,000 free pairs of athletic shoes and investing in community tracks shows how sport can drive real change. Kudos to Sydney McLaughlin-Levrone and the entire team for bringing energy, passion, and innovation to NYC runners. Wishing all participants a fantastic #TCSNYCMarathon this Sunday! 🌟
Incredible initiative! Love how New Balance continues to inspire the next generation through sport and community. 💚
Incredible milestone! Congratulations on 10 years of partnership with NYRR and on the impact you’ve made in getting so many kids active and inspired. Exciting to see the continued investment in NYC’s running community and the next generation of athletes! 👏🏃♀️
Currently.NB.is growing for runnig shoes and will be big as bigger than another competitor. 👍👍👍
BLACKNIFICENT
Will be out there this Sunday!
Incredible impact, Joe Preston. Empowering young athletes through access and opportunity is where the real legacy of sport begins. The long-term commitment to NYC communities, from track refurbishments to youth engagement, shows what it means to truly invest in the future of running. Exciting to see New Balance leading with purpose and passion!