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Peanut butter isn’t just a flavor. It’s an American ritual. It’s the after-school snack, the road trip essential, the midnight spoonful straight from the jar. Familiar, comforting — and nearly untouched for decades. But what if this classic could be experienced in a way no one’s tasted before? Not spread on bread. But captured inside something entirely new. A crisp, golden shell that gives way to a soft, slow-melting peanut butter center. Airy, delicate, and surprisingly light — yet rich where it counts. To make it, we started at the source. We searched for the perfect peanut — then custom-roasted it to unlock a deeper aroma and a silkier texture. And from there, we built the snack around it. One that’s just as joyful as the original — but radically better for you. ✅ 2g sugar ✅ Vegan ✅ 3g prebiotic fiber ✅ 5 net carbs ✅ Only 80 calories All the nostalgia. None of the crash. Something new is coming — a whole new way to enjoy a timeless favorite.. #PeanutButter #Reimagined #LowSugar #Snac #Innovation #ComingSoon

You guys are killin it will all the new innovation!

Looking for this today

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Midnight spoonful's just got some serious competition 👀 😋  Can’t wait to try this!"

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