A Look Back at SXSW London
Guild Gaming
Guild Gaming, generating creative products & services across the gaming and esports space.
We opened our doors of the Sky Guild Gaming Centre during SXSW London, as the music and tech festival took over Shoreditch.
Rooftop drinks, DJ sets from Sammy Herzella, networking in our co-working spaces, as well as battling it out on the sim rigs, is was great to connect with so many new faces at our open house and show off our venue.
Our team also attended a multitude of conferences and events throughout the festival, which showcased Shoreditch as London's innovation hub.
PUBG Mobile Team seeks Esports World Cup Qualification
Our new-look PUBG Mobile team has travelled to Istanbul for PUBG Mobile Super League - Europe Spring tournament.
Our squad consists of new signings DEFOLT, Spike and Tree, as well as WAGNERZADA and Jakey. They will take on 15 other squads from Turkey, and eight from the rest of Europe, with the top four teams earning qualification for the Esports World Cup in Riyadh this summer.
PUBG Mobile is one of the biggest games in the world, with 300 million monthly players.
You can follow the action on PUBG Mobile Esports' YouTube channel until 6 July.
Team Harrie claims second Lobby League victory
We saw a thrilling spectacle at the Sky Guild Gaming Centre, as competitors took to the sim rigs for the Assetto Corsa Lobby League competition.
Team Harrie Silver put in a superb showing over the three races, as Katrina Edmunds earned two race victories. She was backed up by teammates Martine Smith and Zahra Shahsavari to secure the win and take home £4,500.
It was great to see our Guild pros Grete Lajal and Clara Bucciacchio compete, as well as last year Women's Esports Finals competitors Shanna Raj , Martine Smith, Sheryl 'MiyukiPanda' Bucknole and Amber Jones , with Jessica Ball also on-site to interview the racers.
We now only have one Lobby League Powered by Sky Broadband tournament remaining! We are really excited to see the women in gaming community team up and compete in Marvel Rivals. The online qualifiers take place on 26 July, with the final on 9 August. Following Team Harrie's victory, we hope to see a response from fellow captains Cadaea ( Sophie Keen ), Ebonix ( Danielle Udogaranya ) and Sunpi ( Sunpi F. ).
Summer Events arrive at the Sky Guild Gaming Centre
We are excited to celebrate two summer events with partners Barry M and CoppaFeel! at our HQ.
First up, Barry M Beauty 's Headline Looks Summer Party will be an expression of colour with rooftop DJs and Barry M products on Thursday 26 June.
Then, on Wednesday 9 July, the CoppaCup! will see creators go head-to-head on FC 25, before a watch party for the Women's Euros fixture between England and the Netherlands. The even will also educate attendees on checking their chest with CoppaFeel!
If you are interested in attending, email rsvp@guildesports.com
Clara enters Rookie Cup
Our very own Clara Bucciacchio is continuing her esports journey, representing Guild in the Motorsport UK Rookie Sportscar Cup.
The Women's Esports Finalist, who went from a complete novice to professional esports pro in a matter of months last year, is continuing her journey through this tournament, which is a UK-based sim series built to spotlight emerging talent.
The competition takes place every Tuesday until 15 July, and airs at 7pm BST on RACESPOT TV's YouTube Channel.