Brandon Grosvenor

Brandon Grosvenor

Toronto, Ontario, Canada
7K followers 500+ connections

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About

At Torstar Corporation, our team spearheads strategic growth initiatives and revenue…

Articles by Brandon

  • Savvy Consumers Can Spot an Ad a Mile Away. Engage Them With a Story Instead.
    Mar 23, 2017

    Savvy Consumers Can Spot an Ad a Mile Away. Engage Them With a Story Instead.

    NATIVE ADVERTISING As publishers continue to search for the sweet spot between information and promotion, a new ad…

    1 Comment
  • HELLO MILLENNIALS!
    Mar 9, 2017

    HELLO MILLENNIALS!

    Winning the hearts and minds of today’s most powerful consumer group requires a media strategy as unique as the…

    4 Comments
  • DATA-DRIVEN STORYTELLING
    Feb 16, 2017

    DATA-DRIVEN STORYTELLING

    Nothing Engages Your Audience More Effectively Than A Compelling Story. But To Do This Requires Understanding Who They…

  • Don’t Try This At Home
    Jan 26, 2017

    Don’t Try This At Home

    MEDIA BUYING If you needed an operation, would you operate on yourself, or would you turn the job over to a doctor? The…

  • Re-Imagining The Agency Model
    Jan 12, 2017

    Re-Imagining The Agency Model

    CUSTOMIZATION VS. COMMODITIZATION Re-Imagining The Agency Model Since we launched Brand Grow a year ago, we’ve seen…

  • 2017: AVOID THE BUMPS AHEAD
    Jan 5, 2017

    2017: AVOID THE BUMPS AHEAD

    With “Bad Stuff” Continuing To Evolve, It’s More Important Than Ever To Work With An Agency You Trust. As we return…

  • VIDEO MARKETING ENGAGEMENT
    Dec 16, 2016

    VIDEO MARKETING ENGAGEMENT

    Emotions Rule Digital Video Engagement. Even More Than We Once Thought.

    1 Comment
  • Customer Experience
    Dec 8, 2016

    Customer Experience

    Don't approach customer experience as a cost. Look at it as an investment in your brand.

  • Lead Generation through Social Prospecting
    Nov 17, 2016

    Lead Generation through Social Prospecting

    How to Generate Leads Through Social Media Considering that 40% of people spend more time socializing on social media…

  • It’s been one year since our launch. And we’re still catching our breath.
    Oct 27, 2016

    It’s been one year since our launch. And we’re still catching our breath.

    There’s no denying it’s been a busy year. The opening of our Queen West office.

    8 Comments
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Activity

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Experience

  • Torstar Corporation Graphic

    Torstar Corporation

    Toronto, Ontario, Canada

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    Toronto, Ontario, Canada

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    Hamilton, Ontario, Canada

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    Toronto, Canada Area

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    Toronto, Canada Area

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    Toronto, Canada Area

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    Toronto, Canada Area

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    Toronto Sun

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    Pacific Newspaper Group - Vancouver Canada

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    Toronto, Ontario, Canada

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Education

Organizations

  • Leasebusters

    Board of Directors

    - Present

  • Canada's 10 Most Admired Corporate Cultures

    Vice Chair

    - Present

  • IAB Canada

    Board of Directors

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  • NADbank

    Board of Directors

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