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Why are 80% of emails ignored? It all comes down to one factor: terrible subject lines. Let's fix that with these 11 strategies for writing subject lines that grab attention and get your emails opened: 1. Use numbers → They attract attention immediately. 2. Add emojis → They make your emails feel friendly. 3. Be specific → Start with the important details. 4. Use benefits → Clearly state what the reader will gain. 5. Ask questions → Curiosity drives engagement. 6. Use active language → Make a strong first impression. 7. Incorporate positive phrasing → Happiness captures attention. 8. Be creative → Invoke strong verbs and vivid adjectives. 9. Personalize your subject lines → Add the recipient's name. 10. Create urgency → Making it time-sensitive increases opens. 11. Avoid generic phrases → Keep it personal and relevant. Remember, your subject line is the first impression. Make it count. Next time you hit ‘send,’ remember the power of the subject line. It's your chance to stand out in a crowded inbox. Try these strategies and watch your open rates improve. What subject line strategies have worked for you?

I used to post absolute garbage on here. The same recycled slop everyone copies: “10 harsh truths about success” “The real reason you’re broke” “Success is rented, and rent is due every day” Average likes: 87 Average leads: 0 Cringe level: nuclear Then I started doing one thing: I called out the exact bullshit I used to post. That single shift took my content from $0 to $5M+ in pipeline in <30 days. Here’s the exact 5-step “See the Bullshit” framework I still use every week: 1) Spot the recycled guru advice
I save 10 viral posts that sound deep but are empty calories. 2) Reverse-engineer what they’re selling
99% of the time it’s a $5k course, mastermind, or coaching package disguised as wisdom. 3) Publicly call the bluff… with receipts
Screenshot their claim → show the data that proves it’s wrong or half-true. 4) Ship the contrarian truth people are scared to say
Example: “Most founders are one algo update from bankruptcy… and the gurus selling you ‘scale to $100k/mo’ know it.” 5) Give the real playbook instead
End every post with the exact thing that actually worked for me (no gatekeeping). Result: Old posts: 100-300 likes, zero conversations New posts: 10k-100k views, 30-150 warm leads each Revenue graph went hockey-stick the month I started telling the truth. Attached: What my posts look like now Revenue line after I started ruthlessly calling bullshit in public The market doesn’t reward safe, recycled platitudes. It rewards clarity, courage, and zero bullshit. Steal the framework. Your inbox (and bank account) will thank you. Which recycled piece of guru advice are you finally ready to call out? Drop it below… I’ll help you torch it. 🔥

Can you really make $10,000 a month with ChatGPT and email marketing? I know it sounds unreal. But here are 20 prompts you can use to start your journey today: 1. Develop engaging emails that highlight what your product can change for your ideal customer. 2. Paint a picture for your audience, showing them the benefits of your service and why they need it now. 3. Use case studies to set your product apart and connect with potential buyers. 4. Tap into emotions to create urgency and prompt immediate action from your readers. 5. Build credibility by addressing doubts and reassuring prospects about your offering's quality. 6. Speak directly to pain points and tailor your message to resonate with their needs. 7. Utilize testimonials and success stories to establish trust with your audience. 8. Clearly communicate the features and benefits, making it easy for them to understand and act. 9. Overcome customer objections before they even arise. 10. Deliver value consistently, and they'll start seeing you as a trusted advisor rather than just a seller. This strategy requires consistency and commitment. Start using these prompts now. Your potential clients are waiting to hear from you. If you're ready to dive in, drop a comment below. I'll share more insights and additional prompts tailored to your business needs. Every opportunity awaits just outside your comfort zone.

Hot take: Humans weren’t meant to work for a living. That’s just the subscription model society trapped us in. You’re born → you pay rent → you grind → you retire when your knees give out. That’s not “purpose.” That’s a lifetime paywall. And here’s the punchline: People building AI are reinforcing the very system AI was supposed to destroy. We automated everything except the mindset that says: “You must work to be valuable.” “Rest is earned, not allowed.” “More output = more worth.” AI made us 100x more capable… So logically, we should work less. But what did we do instead? We turned 40-hour weeks into 60. We turned quiet quitting into a character flaw. We turned every human into a “resource.” Society doesn’t want efficiency. It wants obedience. The real threat isn’t AI taking jobs. It’s AI exposing how pointless most jobs already are. So let me ask the uncomfortable question: If productivity is infinite… why are we still acting like serfs?

I’ve discovered a powerful tool that can transform your marketing efforts. Imagine automating your content creation. Yes, I mean automating it. You might think that sounds impersonal, but think again! Here are 12 marketing prompts to guide your automated content creation: 1. Write a product description using AIDA: Engage your audience's attention and drive action. 2. Develop solutions with PAS: Highlight how your product solves customer problems. 3. Use FAB for product value: Showcase features and benefits succinctly. 4. Social media engagement with 4 Cs: Clear, concise, compelling, and credible content is key. 5. Instagram storytelling: Connect emotionally with creative narratives. 6. Twitter threads using HERO: Capture attention and drive interaction seamlessly. 7. Welcome emails with the 5 Ws: Introduce new subscribers effectively. 8. Promotional emails with AIDA: Drive conversions by creating desire through discounts. 9. Email nurturing sequences with BANT: Qualify and convert leads efficiently. 10. Blog posts using listicles: Attract readership through enticing benefits. 11. Case studies with STAR: Share customer success stories to build credibility. 12. How-To guides: Offer actionable insights to maximize product use. These frameworks aren't just jargon; they serve real purposes. If you adopt these automations, you can focus on strategy while the content flows. Ready to revamp your marketing approach? Ask yourself: which frameworks will you implement today?

The largest streaming platform on Earth (…maybe Mars soon?) almost got wiped out by a bounce rate. Not a typo. Their trial signup bounce rate went from 8% → 0.08% in 24 hours. But not because things were good. Because things were disastrously bad. Here’s what happened: → They were getting 10s of millions of bogus signups per day. → Their 3-step trial flow was under attack. → Their double opt-in email confirmations were bouncing. → And their ESP was threatening to shut down their entire sending domain. Let me repeat that: The world’s biggest streaming platform was 24-48 hours away from losing their ability to email new users, existing users, and paying subscribers. All because of a surge in fake accounts that tanked their sender reputation. So what did we do? We stepped in and stopped the bleeding instantly. - Rebuilt the verification flow - Blocked the bot networks - Cleaned the pipeline - Restored sender reputation - Stabilized their ESP relationship - And processed billions of verifications to harden their system permanently Result? Bounce rate: 8% → 0.08% overnight. ESP off their back. Onboarding fixed. Billions saved in future fraud. Most people underestimate the importance of email deliverability. Companies at global scale know it’s a matter of survival. Curious… what’s the worst email or signup related fire you’ve ever had to put out?

Email design isn’t rocket science. It’s about structure and simplicity. I’ve seen campaigns fail simply because they were cluttered with unnecessary elements. Here’s the secret: well-designed emails convert better, even when they are simple. Let’s break down a winning product campaign. 1. Attention-Grabbing Headline: This sets the tone. It should be intriguing and relevant. 2. Compelling Visuals: Images are crucial. They should complement your message, not overwhelm it. 3. Concise Copy: Get to the point. Your readers are busy. Use clear and direct language. 4. Strong Call to Action: Your CTA should be bold and entice action. Make it easy to click! 5. Mobile Optimization: More people read emails on their phones than ever. Make it easy for them. 6. A/B Testing: Don’t assume what works. Experiment with different designs and messages. Every element needs to serve a purpose and guide your reader to the next step. Remember, you don’t need fancy designs to achieve great results. Sometimes, simplicity is your best friend. So, are you ready to simplify your approach to email design?

Everyone’s obsessed with “building an AI product.” Almost no one is focused on the actual unlock. The real winners? They’re building AI-powered businesses. I just got off a Zoom with a Christmas light installation company in Raleigh, NC. 6 employees. Zero robots hanging lights. But they use AI so hard that if they turned it off tomorrow, they’d need to hire 10 more people immediately. That’s a 2.7x productivity multiplier on a business that literally climbs ladders for a living. Here’s the exact playbook they’re using to crush it this season (steal every line): 🎄 AI PLAYBOOK FOR A CHRISTMAS LIGHT INSTALLATION BUSINESS 1️⃣ OPERATIONS AI Scheduling Assistant → Feeds crews, job times, neighborhoods, weather → spits out perfect daily routes → Saves 1–2 hours of drive time per crew per day. AI Capacity Forecasting → Predicts demand spikes from weather + social trends → They pre-hire temps and pre-order materials before they run out. 2️⃣ SALES Instant AI Quote Generator → Customer uploads 3 phone pics of their house → AI analyzes rooflines → sends priced quote + 3D mockup in <60 seconds → Closes high-intent leads before they call the next company. AI Follow-up Engine → Automated SMS + email that feels human: ∟ 10 min later: “Want the premium package?” ∟ 24 hrs: “Installing 2 doors down tomorrow... want in?” ∟ 72 hrs: “Last slots in your neighborhood this week.” AI Upsell Engine → Predicts which add-ons (tree wraps, wreaths, pathway lights) convert best in each ZIP. 3️⃣ MARKETING Hyper-Local AI Ads → Creates 100 neighborhood-specific ads automatically: ∟ “🎄 Wakefield Plantation - last 3 slots before Christmas” ∟ Uses the actual customer’s house photo. 3–6X higher CTR. AI SEO Machine → Wrote 50 hyperlocal pages in a weekend: ∟ “Christmas Light Installation Cary NC” ∟ “Holiday Lights Durham Pricing 2025” ∟ Ranks #1–3 for every money keyword. ∟ AI turns owner’s iPhone clips into TikTok/Reels/YouTube Shorts with zero editor. 4️⃣ FINANCE AI Dynamic Pricing → Raises prices in rich ZIPs when demand spikes and weather is perfect. → Predicts late payers and chases invoices with the perfect tone. → AI tags 95% of expenses automatically → clean books, zero accountant headaches. 5️⃣ ADMIN (the silent killer) AI Inbox Zero → Reads every email, drafts replies, books jobs, saves receipts. Owner just hits “approve.” → AI runs hiring: writes postings → screens → schedules → onboards seasonal crew. → Admin time down 60%. (continued in the comments below)

I just got put on the Google Postmaster “watch list” for the second time this year. Deliverability score dropped to 94%. My open rates hit 78%. Revenue from email jumped another 67%. Here’s the part that will make every email hygiene nerd have a stroke in 2025: The easiest way to make millions from email is to get just banned enough to be interesting. I send 7–11 emails per week to the same list. Plain text. No images. No tracking pixels. From: my personal Gmail. Subject lines that look like drunk texts at 2 AM. Recent winners: “you’re leaking $127k this quarter, here’s the screenshot” “your competitor just signed, thought you should know” “open this or I’ll keep emailing forever” “yes this is a real person, reply “banana” for proof” My list is 41,000 “warm” buyers who’ve spent money in the last 18 months. I never clean it. I never segment. I never “re-engage.” I just treat them like humans who already like me and want the best deals, memes, and chaos before anyone else. Results this year so far: 8.4M in email revenue Average ROI: 42× Highest single send: $1.19M from 38,000 people in 19 hours Spam complaints: 0.06% (Google literally loves me again) The game isn’t deliverability anymore. The game is attention. Your perfect 99.9% deliverability + 21% open rate + corporate voice = invisible. My “risky” 94–97% deliverability + 70–85% opens + sounds-like-a-real-human = printing money. Stop optimizing for the inbox. Start optimizing for the “holy shit I need to read this right now” reflex. Who else is bored of playing nice and ready to make their ESP cry? Drop your highest-converting unhinged subject line below... I’ll steal it and give you credit ↓

Every time I see a great ad, I pause. "What caught my attention?" This question has shaped my understanding of effective copy. Not all ads are created equal. Some stick with you, while others fade away. So, what’s their secret? Here’s what I’ve learned: 1. They speak to a pain point. → People need to feel seen and understood. 2. They evoke an emotion. → A powerful story can create a connection. 3. They have a clear call to action. → You must tell the audience what to do next. 4. They use simple, relatable language. → No one likes jargon or complexity. 5. They showcase benefits, not just features. → People want to know "what's in it for me?" Reflecting on these elements helps me craft better content. But here’s the trick: When I analyze successful ads, I’m not just looking at what they say. I’m digging deeper into why it resonates. What emotions do they tap into? What images are conjured in the mind of the viewer? This practice has made me a more effective communicator. Learning from ads is more than just marketing; it’s about human connection. So the next time you spot a great ad, ask yourself the same question. What grabs your attention? Your insights could transform the way you engage with your audience. Ready to share your thoughts?